Unit 2 Application Assignment - Management Research Paper

Unit 2 Application Assignment - Management - Research Paper Example The companys large workforce is of major benefit to the company. Their management enables the organization to maximize their innovativeness, bettering the products in the market, which in turn maximizes the returns of the company. Asus’ mission statement is brief and elaborate, making it easily understandable to the stakeholders, precisely workers, for maximum productivity. The company majors on innovation as the key strategy towards the achievement of the company’s objective. The company’s vision is to be a 3C (communications, computers, and consumer electronics) solution provider. The solutions aim at simplifying the lives of consumers, easing life for the realization of maximum potential. Asus’ slogan for maximum productivity is â€Å"In search of incredible† and the previous one was â€Å"Inspiring innovation and persistent perfection.† The company’s mission is the provision of IT solutions for empowerment of the world for maximum potential realization. The mission and company’s vision have been the backbone towards the innovativeness, profitability, and product diversification to over 16 product lines (Witcher & Chau, 2010). Among the company’s strategic goals is to cherish workers, nurture, cultivate, and care for them to realize their full potential for maximum productivity. It also aims to remain persistently as a top ranking company in terms of quality and innovativeness, alongside leading in green technology provision. Finally, the company also aims to contribute more to the society. Among the company’s societal initiatives is environmental protection, philanthropy, arts and culture, and gender equality (women power). Such activities include the donation of 15 science libraries in Chongqing Municipality in July 2008. An act of environmental protection is the issue of environmentally friendly bags on purchase of Asus products (Witcher & Chau, 2010). Management is a vital area for the achievement of the set objectives in the